Promotion campaign for the new urban planning of Barcelona City Council. This programme includes the design and the implementation of new public spaces that will allow the citizens to have more walking areas, taking over space from cars.
The art direction, the animation and the audiovisual treatment communicate the new plan in a modern, direct and honest way.
The project was a result of a collaboration between Codea and Snoop.
Directed & produced by Codea — Agency: Snoop